The Page 2 Podcast: An SEO Podcast

🦠 SEO in a Pandemic: Behind the Scenes of the Page 2 Podcast Season 3 Premiere - Episode #51

Episode Summary

Jacob Stoops and Jeff Louella discuss what's in store for Season 3 including some amazing guests, format changes, and an increased focus on their YouTube channel (in which interviews will be recorded with video and not just audio).

Episode Notes

Season 3 of the Page 2 Podcast kicks off with an introspective look into life, SEO, and resilience. Hosts Jacob Stoops and Jeff Louella open up about navigating COVID-era layoffs, landing at Wirecutter and The New York Times, surviving agency cuts, and the decision to keep the podcast alive. 

They share what’s new this season—including YouTube expansion, going back to their interview roots, and a preview of amazing SEO guests to come. This isn’t just another SEO podcast episode—it’s real, raw, and honest about what it's like to be an SEO through chaos.

🧠 In this episode:
• Jeff’s layoff during COVID and how he landed a role at Wirecutter (NYT)
• Why networking and community support made all the difference
• Jacob on leading a smaller SEO team through agency uncertainty
• The mental load of parenting, teaching, and working remotely
• What it’s really like doing SEO for massive publishers like NYT
• Agency life vs. in-house: freedom, frustration, and focus
• The decision to keep the podcast going after Season 2 burnout
• Format changes: less SEO news, more human stories and deeper interviews
• A sneak peek at the guests lined up for Season 3
• The long-term vision for the Page 2 Podcast

This season starts with honesty, grit, and a glimpse into what it means to stay passionate in tough times.

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